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Breaking into
the TV Movie Market
While some markets have
been closed to new writers, there are still opportunities out there. One of
them is in the TV movie market. Why? Because many of their writers have left
the market to find higher paying gigs.
It's not a place to
make a killing, but you can make a living ($50,000 to $75,000 a script) and get
the credits that will have you taken more seriously. In a recent Sherwood Oaks
event, I had the opportunity to speak to some top TV movie producers. Here's
what they said about their market.
What the
market is like:
The TV Movie business
is an EVENT BUSINESS. They are market driven, ie. they put movies on that they
believe will garner a high market share. The key is in the title and concept.
They all are searching for high concept with a "recognizable promotability."
First, they want a
short title that instantly gives you a picture of what the movie is about. Like
"Houdini." Just from the title, you instantly have a strong idea about what the
movie is about.
Second, they want a
concept that can sell in one sentence. Consider "Atomic Twister: A tornado hits
a nuclear power plant." The title is strong and the concept causes you to
visualize the main conflict and ask what-if questions.
So the formula
is:
"Short descriptive
title + high concept = easy to promote on TV."
Other forms of
recognizable promotability are known books, events or people. A best selling
book with a recognized author is an easy project to promote. A famous person
who has caused quite a stir works well. Look at the recent Billy Knight movie.
As for events, there are already some 9/11 movies in the works.
But if you don't have
access to famous people, real-life stories of people who have had some
astounding event occur in their life sell also. Of course, you'll want to come
to the cable network with the life rights of the person.
Also, remember that
cable wants to do little or no development. That means anything you write for
them must be well written. It also means that your work will actually get to
the screens and probably won't be rewritten. How nice!
What specific
cable networks want:
HBO: Looking for new
ways of telling stories (non-linear?) and new talent (writers and directors).
As always, they want to continue to push the envelope. $5-6 million budget
movies. Some max out at $10-$12 million, but the project has to warrant it.
SHOWTIME: Wants
anything with a star attached. They want to look like HBO and if possible,
one-up HBO.
LIFETIME: Instead of
women as victims, Lifetime now wants "Women who take control" stories.
TNT: Wants movies that
get critical review. They're focused on promoting their network. They want
movies that bring awards and recognition. $5 million budget movies.
COMEDY CENTRAL: Big
idea, male oriented, comedy. $2 million budget movies.
A&E: Americana.
Willing to do period pieces. $5 million budget movies.
VH1: They're done
mining the 60's and 70's and are tiring of bio pics. They want movies about
music that changes someone's life.
How to break
in:
Potential targets for
query are production companies with TV movie credits and the cable networks
themselves. Almost all the Sherwood Oaks guests said they're looking for good
writers to write their ideas.
An excellent strategy
they recommended is to call with a great idea and the spec script to back it
up. They may not buy the script, but if they see you can write, they may hire
you for one of their current projects. Make sure you have a great title and one
sentence logline.
So if you're looking
for another way to break into Hollywood, this might be it. And once you're
there, call me and we'll do lunch."
Would you like to make a huge jump in your writing?
The
GREAT WRITING
SERIES begins soon.
Three 10-day programs
that will change your writing.
- 1. Seducing Actors:
Creating Characters and Dialogue Actors Love
- 2. Dramatic Devices:
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